Monday, September 14, 2009

Deutsches Design meets Amsterdam

It was the final weekend of August: the days already started to become shorter and a glimpse of the annual attention shifts to stay indoors rather than going outdoors. With this run-up to the cosy, darker days of the year, Loewe opened its newest Gallery in Amsterdam; embellishing the entrance of Amsterdam’s most popular park, the Vondelpark. Spice invited a selection of journalists for a champagne brunch, to get acquainted with the exclusive Loewe Gallery. With its own mini-cinema and the special light effects, the new Gallery especially focuses on experiencing the world of Loewe. The opening speech of Renie Danneels, Managing Director of Loewe Opta Benelux, said it appropriately: ‘This Gallery is a place that completely stands for our brand’

Right to left: Bas de Graaff and Managing Director
Renie Danneels

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