Tuesday, February 16, 2010

Work-out Monday: Nike Women DiamondFLX event

It was a calorie burning kick start of the week when Nike Women organized the DiamondFLX event on Monday, February 8th. During the event the press got acquainted with Nike Women's DiamondFLX technology, a revolutionary innovative outsole and midsole technology which allows multi-directional movements that training requires. The DiamondFLX tech mimics natural foot movement more closely than ever. This results in a stronger, more flexible foot and a greater activation of muscles up the kinetic chain to strengthen muscles beyond just the foot. And that's exactly what Nike Women wanted the press to experience and so the label let them do the Nike Dynamic Training. It was a fun way to get to know the product, however the aftermath was 3 days of muscle ach.

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